As CSA farmers, we will be the first to admit that CSAs are a bit weird. I mean, you are getting a box of veggies that you don't have a complete choice over, which in some ways is kind of the opposite of many modern shopping experiences! On the other hand, it's fun because it makes us all try new things (and who knows, maybe find our next favorite vegetable!).
As a CSA farmer, I can tell you that our number one winter planning priority is really trying to nail down the best mix of crops for those boxes to try and make the majority of our members happy and excited by the veggies each week. We spend at least two full weeks each winter just working on this, assessing feedback and how things meshed for the past seasons, and planning out better mixes for the upcoming season. Yup, we plan out every single item in every share for the whole season, though Mother Nature doesn't always cooperate on making those plans work out!
In general, we envision the shares as having a nice mix of certain "types" of crops each week: something salad that you can enjoy raw, something that's a cooking green for all our greens lovers, at least one fruiting or podded crop (for all but the first weeks, as these guys tend to need warm weather!), at least one root crop, and usually one unique or herb sort of crop. During the height of the season when we have more options, we add in more of the fan favorite veggies (broccoli, carrots, and tomatoes), and on weeks where we have some of the more interesting crops or things we know that a number of folks won't like--fennel haters, we are looking at you! ;), we make sure to stock those swap baskets extra well!
This year we made a handy dandy graphic to help share a better sense of what will be in the boxes and in the U-Pick fields each month... let us know if you have any questions, have veggies you want to request, or if you want to sign up for the CSA!